Digital Marketing Specialist - Brand Growth & Campaign Management

Join Lion Wings as a Digital Marketing Specialist and play a pivotal role in shaping our brand’s digital presence. In this dynamic position, you will develop and execute data-driven marketing strategies to amplify brand awareness, engage target audiences, and drive growth. Based in Cakung, Jakarta Raya, you will work closely with our team to create compelling campaigns that resonate with our customers.

As a Digital Marketing Specialist, you will be responsible for managing our social media platforms, including Facebook, Instagram, and LinkedIn. You will use tools like Hootsuite, Buffer, and Sprout Social to schedule posts, analyze engagement metrics, and optimize our content strategy. Additionally, you will work with our SEO team to improve our search engine rankings and drive organic traffic to our website.

This is an exciting opportunity to be part of a growing company and make a significant impact on our brand’s success. If you are passionate about digital marketing and have a proven track record of delivering results, we want to hear from you.

📋 Tanggung Jawab Pekerjaan

• Develop and implement data-driven marketing strategies to increase brand awareness and engagement.
• Manage social media platforms, including Facebook, Instagram, and LinkedIn, using tools like Hootsuite, Buffer, and Sprout Social.
• Create and schedule engaging content, including posts, stories, and ads, to resonate with our target audience.
• Analyze engagement metrics and performance data to optimize our content strategy and campaign performance.
• Collaborate with the SEO team to improve search engine rankings and drive organic traffic to our website.
• Monitor and report on campaign performance, providing insights and recommendations for continuous improvement.
• Stay up-to-date with the latest digital marketing trends and best practices to ensure our campaigns remain relevant and effective.
• Assist in the planning and execution of email marketing campaigns, working with our email marketing platform to create and send targeted campaigns.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in digital marketing, with a proven track record of delivering results.
• Proficient in using social media management tools like Hootsuite, Buffer, and Sprout Social.
• Strong understanding of SEO principles and experience with search engine optimization techniques.
• Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Strong written and verbal communication skills, with the ability to create engaging and compelling content.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• Passionate about digital marketing and staying up-to-date with the latest trends and best practices.

🛠️ Keahlian

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