Head of Marketing & Communication (Marcomm)

Join Mitra Rubber Industries as the Head of Marketing & Communication (Marcomm) and lead our brand’s strategic vision in one of Indonesia’s most dynamic industries. In this pivotal role, you will drive innovative marketing campaigns, shape our brand identity, and cultivate a strong brand presence across various platforms. Based in Kelapa Gading, Jakarta Raya, you’ll work closely with cross-functional teams to ensure our marketing efforts align with our company’s growth objectives.

As Head of Marcomm, you’ll be responsible for developing and executing comprehensive marketing strategies that enhance brand awareness and customer engagement. You’ll leverage data-driven insights to optimize our campaigns, while also fostering a creative and collaborative environment. Mitra Rubber Industries is a leading player in the rubber industry, known for its commitment to quality and innovation. This role offers a unique opportunity to grow your career in a fast-paced, industry-leading organization.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic marketing plans to drive brand awareness and customer engagement.
• Lead the creation of compelling marketing campaigns, including digital, social media, and traditional advertising.
• Manage the brand’s communication strategy, ensuring consistent messaging across all platforms.
• Monitor and analyze marketing performance using tools like Google Analytics and social media insights.
• Collaborate with internal teams to align marketing efforts with business goals.
• Build and maintain strong relationships with key stakeholders, including clients, partners, and media outlets.
• Stay updated with industry trends and best practices in marketing and communication.
• Oversee the development and execution of corporate social responsibility (CSR) initiatives.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 8 years of experience in marketing and communication, with at least 3 years in a leadership role.
• Proven track record of successfully managing marketing campaigns and brand development.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Meta Ads Manager, and Hootsuite.
• Excellent communication and interpersonal skills, with the ability to influence and inspire teams.
• Certification in digital marketing or a related field is a plus.
• Familiarity with the rubber industry and its market dynamics.
• Ability to work under pressure and meet tight deadlines in a fast-paced environment.

🛠️ Keahlian

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